Another fatal blow to blogs and blog posting from Google

 

I have been receiving notices from Google lately that read like this:

Here is what the text says.

FollowByEmail widget (Feedburner) is going away

You are receiving this information because your blog uses the FollowByEmail widget (Feedburner).

Recently, the Feedburner team released a system update announcement , that the email subscription service will be discontinued in July 2021.

After July 2021, your feed will still continue to work, but the automated emails to your subscribers will no longer be supported. If you’d like to continue sending emails, you can download your subscriber contacts. Learn how

The solution offered is not a real solution. Essentially, unless the blogger wants to enter all the email contacts into another commercial email program and take the time to send out the blog manually by email, bloggers will be cut off of a major portion of their followers. It is clear that blogging is now blasé and the effort of reading a blog post as opposed to a meme is now too great to be profitable to Google. 

As a long haul blogger, I will have to re-evaluate my future blogging activity. Perhaps it is truly time to retire?