What a relief. No more blogging. A recent post by Julie Cahill Tarr on her blog "Julie's Genealogy & History Hub" has been gaining some traction in the online genealogical community. The post is entitled, "What Happened to Genealogy Blogging." After coming back to blogging after a hiatus, Julie notes the following:
Out of the 350 blogs found in my reader that hadn’t had a post in over 30 days, 63% hadn’t been posted to within the last 12 months! Of the blogs that had been posted to within the last 12 months, just over half had been posted to within the last 6 months. What’s more, of those 350 blogs, over half hadn’t seen a post in over two years. Here’s how the numbers look:A while back, I made some of the same observations and had a huge amount of blowback from genealogists who took my observations as a personal insult. So, I will refrain from mentioning any blogs or bloggers. But I am even more convinced now than I was a couple of years ago that Facebook, Instagram, and Snapchat have basically killed blogging. Sure, I get hundreds of blogs clogging up my reader. Today I had over 1000+ blog posts to deal with. But very few of those turn out to be substantive genealogy blog posts. Almost all of the numbers come from commercial enterprises. So how did Julie Cahill Tarr avoid the dreaded blowback from the genealogy bloggers? Statistics.
She sat there and counted how many bloggers had not posted and provided a chart to prove her point. OK, we can fairly easily divide the genealogy bloggers into two camps: those who have an economic stake in their blogs being online and visible and those who blog either because of enjoyment or compulsion. I will leave it to you to decide what category I fall into. I don't see the commercial blogger backing off any from being visible online. So is there really a fallout? Is genealogy a dead blogging subject? Have I just not looked around and found out that I am the last man standing?
Well, for one thing, genealogy as an interest or passion isn't going away. But the basic methodology of genealogy is changing rapidly. You can only repeat stories about your ancestors for so long until you have to do some really heavy duty research and you can do research or you can blog. So why am I still here? That is a really good question. I did go down through my list of blogs and found that there was a significant number who had not posted in years, but I did not take the time to count through approximately 300 blogs. My impression is, however, that blog posting in general except for clearly commercial enterprises is way down.
For me, the clincher is my family's blog posts. Our family has twenty established blogs. Only seven of those blogs had been posted in the last six months or so. Many had not been active for years. But most of my family posts regularly to Facebook and Instagram.
What does this mean for blogging in the future? I will spend some time thinking about it. But I will have to take into consideration that two of my blogs are at or near their highest readership in their history.